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Launching A New Beauty Line At The Emmy’s In The Middle Of A Pandemic - Am I Nuts?!

Updated: Sep 21, 2021

I just launched my new product line at a pre-emmy’s event over the weekend! I’ve been creating gorgeous brows for hundreds, if not thousands of clients for several years. It was a dream of mine to create a beauty line since my early 20’s. I still have my sketches and plans from back then, and I have to admit, I was quite innovative and forward-thinking even then!

I had no know-how or finances to do so in my 20’s. So enter the COVID-19 pandemic! Thanks for stopping by! I hope you hang out a while a get to know our new brand!


I’ve been creating spectacular brows for thousands of people for several years as the Master Artist, Founder & Beauty Curator of HRH Beauty! Some of my clients include, celebrities, politicians, media personalities, influencers, philanthropists and tons of gorgeous people from all over the world! People have travelled from the Americas, Europe and Asia, just to have their brows done by me!

I’ve been wanting to develop a product line for a long time! But when COVID hit - it really gave me a kick in the derrière to get going! So many of my clients were begging me to do their brows during our never-ending lockdowns! Even during snowstorms and ice storms🥶, they wanted brows done by ME!!! And as much as I desperately wanted to, I couldn’t, because it was ILLEGAL for me to work and earn a living at that time!


So I wanted to give my clients killer brows anytime, anywhere…introducing Sélee’s first ever at-home Brow Lamination Kit!


We’ve taken out all the harmful chemicals used in salons and used the most natural, gentle and safest formulation. With 4 easy-to-follow steps, you can get magnificent brows like mine, in less than 15 mins that will last you 2 months!!! 🙌🙌 And this is honestly, the BEST brow product I’ve EVER used, and it’s mine! I’m so proud and excited to share it with the world!!! 🤗


It’s so stellar, that I started using it exclusively for all of my clients HRH Beauty and kicked the other brands to the curb.

WTF?!!! Yup, for real! And at a fraction of the price you would pay for at the salon!


We’ve also made it a point to use sustainable and eco-friendly packaging 🌱


With every sale, we will be donating an Essentials Selfcare Kit to a woman in a developing country, because every woman deserves to “be Sélee” regardless of economic status! ❤️❤️❤️


I hope you enjoy the product and would love to hear your feedback! 💕


Love, Sélee 💋


To purchase our incredible brow lamination kit, please click here.

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